AI Brand Chart: Wireless earbuds, latest edition 2026-w43
5 AI models, 48 buying scenarios, edition 2026-w43, data as of October 25, 2026.
Brand names only: the models saw each option as a brand name, with no product facts, and answered from their own knowledge.
Fast panel: the fast or small current models of each vendor, not the full flagship panel.
Tiers, not strict ranks
How to read this
A position is only the order of the estimates, and arrows show how that order moved since the last edition: brands in one tier cannot be told apart from its leader at 95% confidence, and each rank is an interval. Rails show the conditional pick share (among answers that picked a brand) in shortlists of 4 (chance is 25%).
Changed beyond noise: for this brand alone, the 95% interval of its share change excludes 0. Lineup or panel changes between editions can cause it too, and it is never a rank claim.
Display order since the last edition, not strict ranks. Moves without a badge are within the margin.
- 1NewSonyNew on the chart in this edition.45% (33%–57%)1 week
- 2NewBoseNew on the chart in this edition.44% (32%–56%)1 week
- 3NewAppleNew on the chart in this edition.33% (22%–45%)1 week
- 4NewShokzNew on the chart in this edition.29% (18%–42%)1 week
- 5NewSennheiserNew on the chart in this edition.26% (15%–37%)1 week
- 6NewBeatsNew on the chart in this edition.22% (14%–32%)1 week
- 7NewJLabNew on the chart in this edition.20% (11%–32%)1 week
- 8NewJBLNew on the chart in this edition.20% (11%–31%)1 week
- 9NewSamsungNew on the chart in this edition.17% (9%–28%)1 week
- 10NewSkullcandyNew on the chart in this edition.17% (8%–29%)1 week
- 11NewGoogleNew on the chart in this edition.15% (7%–26%)1 week
- 12NewNothingNew on the chart in this edition.12% (6%–21%)1 week